Gisborne, often referred to as the "first city in the world to see the sun," is an iconic wine region located on the east coast of New Zealand's North Island. This region benefits from a temperate maritime climate with generous sunshine and well-distributed rainfall, providing ideal conditions for viticulture. The fertile soils of Gisborne, mainly composed of clay and silt, support high-quality wine production.

The Gisborne appellation is renowned for its aromatic white wines, particularly Chardonnay, often described as the best in the country. Gewurztraminer and Viognier also find a suitable terroir here, producing wines with distinct floral and fruity aromas. Environmentally friendly winemaking methods add an ethical dimension to the richness of this region.